Juticalpa's economy is primarily
agricultural and commercial. Olancho's wide, fertile river valleys support
maize, cattle and dairy farms. Queso Olanchano a hard and salty cheese,
and "Mantequilla Crema" white cream, are produced in great quantities
at several dairies and exported throughout the country and the Central American
Region. Because of its proximity to successful farms and its position on the
only paved highway in Olancho, Juticalpa's economy has led to relative
prosperity.