Pamplona has shifted in a few decades from a little administrative and even rural town to a medium-size city of industry and services. The industry sector is diversified although the most important activity is related to automobile industry. Volkswagen manufactures Polo model in its factory of Landaben and there are many auxiliary industries that work for Volkswagen and other companies. Other remarkable industries are building materials, metalworking and food processing. Renewable energy technologies are also an increasing economic sector (wind turbines manufacturing and generation) and neighboring Sarriguren is the seat of the National Centre for Renewable Energies (CENER) and of Acciona Energía.
Pamplona is the main commercial and services centre of Navarre. Its area of influence is not beyond the province, except for the University of Navarre and its teaching hospital, which provide private educational and health services nationwide
