Research on leisure and hospitality situates Omaha in the same tier for tourists as the neighboring cities of Des Moines, Iowa, Topeka, Kansas, Kansas City, Missouri, Oklahoma City, Oklahoma, Denver, Colorado, and Sioux Falls, South Dakota. A recent study found that investment of $1 million in cultural tourism generated approximately $83,000 in state and local taxes, and provided support for hundreds of jobs for the metropolitan area, which in turn led to additional tax revenue for government
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