Before World War II, Fresno had many ethnic neighborhoods, including Little Armenia, German Town, Little Italy, and Chinatown. In 1940, the Census Bureau reported Fresno's population as 94.0% white, 3.3% black and 2.7% Asian. (Incongruously, Chinatown was primarily a Japanese neighborhood and today Japanese-American businesses still remain). During 1942, Pinedale, in what is now North Fresno, was the site of the Pinedale Assembly Center, an interim facility for the relocation of Fresno area Japanese Americans to internment camps. The Fresno Fairgrounds was also utilized as an assembly center.
Row crops and orchards gave way to urban development particularly in the period after World War II; this transition was particularly vividly demonstrated in locations such as the Blackstone Avenue corridor.
In September 1958, Bank of America launched a new product called BankAmericard in Fresno. After a troubled gestation during which its creator resigned, BankAmericard went on to become the first successful credit card; that is, a financial instrument which was usable across a large number of merchants and also allowed cardholders to revolve a balance (earlier financial products could do one or the other but not both). In 1976, BankAmericard was renamed and spun off into a separate company known today as Visa Inc.
The dance style commonly known as popping evolved in Fresno in the 1970s.
In the 1970s, the city was the subject of a song, Walking Into
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